8th National Conference Business, Management, and Accounting

View 8th National Conference Business, Management, and Accounting
Published: 2025-07-18

DAFTAR ISI

  • DAFTAR ISI

Articles

  • SMALL AND MEDIUM ENTERPRISES DEVELOPMENT WITH KNOW MANAGEMENT and SUSTAINABILITY GREEN BUSINESS

    Sonny Indrajaya, Yudi Herliansyah, Suprapto
    1-11

  • PENGARUH NILAI-NILAI ORGANISASI TERHADAP PRAKTIK BISNIS BERKELANJUTAN DI INDONESIA

    Johnatan, Patricia
    12-33

  • THE IMPACT OF LIQUIDITY ON FINANCIAL DISTRESS

    Angela Irena, Thomson Sitompul
    34-49

  • THE INFLUENCE OF FIRM SIZE AND CAPITAL STRUCTURE ON FINANCIAL PERFORMANCE IN THE ASEAN MANUFACTURING SECTOR

    Gressieni Evelyn, Eduard Ary Binsar Naibaho
    50-66

  • ROLE OF CONSUMER ETHNOCENTRISM ON GENERATION Z PURCHASE INTENTION TOWARD CHINESE HOME APPLIANCES PRODUCTS IN JABODETABEK

    Jacelyn Zerlina Loraine, Benny Aristo
    67-75

  • THE INFLUENCE OF GROWTH OPPORTUNITY TOWARDS HEDGING DECISIONS WITH EARNINGS QUALITY AS A MODERATOR

    Melati Putri, Thomson Sitompul
    76-93

  • THE INFLUENCE OF GREEN FINANCE AND GREEN MARKETING ON SME PERFORMANCE: THE MODERATING ROLE OF INNOVATION CAPABILITY

    Maria Dini Gilang Prathivi, Ririsma Sihombing, Antonius Juniarto
    94-101

  • THE RELATIONSHIP BETWEEN ENVIRONMENT PERFORMANCE AND PROFITABILITY: A SECTORAL COMPARISON IN INDONESIA AND MALAYSIA

    Ilyona Risty, Junika Halawa
    102-110

  • CONSUMER WILLINGNESS TO PAY FOR SUSTAINABLE PRODUCTS

    Janice Carysa Siahaya, Tania Monica Potu, Yanuar Dananjaya
    111-119

  • BELANJA PEMERINTAH DAN PERANGKAP KEMISKINAN: ANALISIS WILAYAH TIMUR DAN BARAT INDONESIA

    Novie Rarung, Ivonne S. Saerang, Hizkia H.D. Tasik
    120-135

  • THE ROLE OF GROWTH OPPORTUNITIES IN SHAPING CAPITAL STRUCTURE: A COMPARATIVE ANALYSIS OF REAL ESTATE COMPANIES

    Yanuar Dananjaya, Hananiel Gunawan, Priskilla Napitupulu
    136-153

  • DARI INSTAGRAM KEMUDIAN MEMBAYAR LEBIH: PERAN SOCIAL MEDIA MARKETING DALAM MENINGKATKAN GREEN PERCEIVED QUALITY DAN WILLINGNESS TO PAY PREMIUM PRICE DALAM MEREK BERKELANJUTAN DI SURABAYA

    Tania Monica Potu, Yanuar Dananjaya, Hananiel Mennoverdi Gunawan
    154-166

  • CSR DISCLOSURE AS A MODERATOR FIRM VALUE: A STUDY ON ENERGY SECTOR MANUFACTURING COMPANIES

    Junika Halawa, Ilyona Risty
    167-180

  • ANALYSIS OF GREEN EMPOWERMENT, CAREER OPPORTUNITIES, EMPLOYEES TEAMWORK AND WORK SATISFACTION TOWARD JOB PERFORMANCE IN PT. ABC GENERAL CONTRACTOR COMPANY IN SIDOARJO

    Hananiel Gunawan, Priscilla Napitupulu, Janice Siahaya
    181-191

  • GREEN HUMAN RESOURCE MANAGEMENT AND JOB PURSUIT INTENTION: MEDIATING ROLE OF CORPORATE SOCIAL RESPONSIBILITY AND ORGANIZATIONAL REPUTATION

    Priskilla E.E. Napitupulu, Janice Carysa Siahaya, Tania Monica Potu
    192-203

  • THE INFLUENCE OF WEB DESIGN, E-CUSTOMER SERVICE, SECURITY, AND FULFILLMENT TOWARD CUSTOMER SATISFACTION AND REPURCHASE INTENTION AT BUKALAPAK IN MEDAN

    Fany, Alfonsius
    204-211

  • PENGARUH STRUKTUR MODAL, PROFITABILITAS, LIKUIDITAS TERHADAP KEBIJAKAN DIVIDEN DENGAN KEPEMILIKAN MANAJERIAL SEBAGAI VARIABEL MODERASI

    Satiya Silen, Herlina Lusmeida
    212-225

  • PENGARUH KEBIJAKAN DIVIDEN DAN UKURAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN DENGAN KUALITAS AUDIT SEBAGAI VARIABEL MODERASI PADA PERUSAHAAN CONSUMER STAPLES TAHUN 2021–2023

    Tanggor Sihombing, Safira Firdausa Kamila
    226-239

  • KEPEMIMPINAN MILENIAL PADA INSTITUSI PENDIDIKAN ANAK USIA DINI: SEBUAH KAJIAN PUSTAKA

    Jefry Liebertus, Yohana F. C. Palupi Meilani
    240-247

  • THE POWER OF INFLUENCE: EXAMINING KEY FACTORS DRIVING INDONESIAN HIGH SCHOOL STUDENTS' ENROLLMENT INTENTIONS IN PRIVATE UNIVERSITIES

    Juniarty, Rendy Pahlevi
    248-266

  • DAMPAK MOTIVASI KERJA DAN KEPEMIMPINAN PARTISIPATIF TERHADAP KINERJA KARYAWAN GENERASI Z YANG DIMEDIASI KEPUASAN KERJA

    Raymundus Darmawan, Rinto Rain Barry
    267-274

  • APAKAH KEMAMPUAN MANAJERIAL MEMILIKI PERAN PADA SIKLUS HIDUP PERUSAHAAN? BUKTI EMPIRIS MENGGUNAKAN DATA ENVELOPMENT ANALYSIS

    Angelina Novena Tjiano, Antonius Herusetya
    275-292

  • PENGARUH LITERASI KEUANGAN, KEYAKINAN PRIBADI, AKSES KEUANGAN DAN VARIABEL KEKAYAAN, SERTA SIFAT-SIFAT SOSIODEMOGRAFI TERHADAP KEPERCAYAAN PADA BANK SENTRAL

    Jonathan Gunalan, Kim Sung Suk
    293-321

  • THE BIDIRECTIONAL IMPACT OF DIVIDENDS & LIQUIDITY ON NON BANKING COMPANIES IN INDONESIA FROM 2013 to 2023

    Yohana Febriani, Vina Nugroho
    322-338

  • PENGARUH PERATAAN LABA DAN ALOKASI PAJAK ANTAR PERIODE TERHADAP KUALITAS LABA DENGAN KUALITAS AUDIT SEBAGAI VARIABEL MODERASI

    Lystia Kelila Ardiyanti, Mulyadi Noto Soetardjo
    339-361

  • PERAN UMKM DALAM MENDORONG EKONOMI HIJAU DAN KEBERLANJUTAN DI KABUPATEN SERAM BAGIAN BARAT

    Leroy Samy Uguy, Esther Kembauw, Mersy Yoslin Ririhena, Marthina G. I. Kembauw
    362-368

  • ANALISIS STRATEGI MARKETING MIX DALAM KEPUTUSAN PEMBELIAN PRODUK SUSU SEGAR MEREK LOKAL DI JABOTABEK

    Muhammad Febrizky Akbar Budiyono, Yokie Radnan Kristiyono
    369-387

  • SYNERGY OF ADVERTISING INFORMATIVENESS AND ADVERTISING PERSUASIVENESS ON BRAND AWARENESS AND PURCHASE DECISIONS FOR TOTO SANITARY PRODUCTS

    John Tampil Purba, Laurensia Kelly
    388-399

  • ENCHANCING CUSTOMER PURCHASE DECISION THROUGH BRAND IMAGE, TRUST AND INSTAGRAM DIGITAL MARKETING : A CASE STUDY OF PT. DHARMAJAYA KIMIA PRATAMA

    Stefanie Angelica Jerico, Rifin Khong
    400-421

  • UNDERSTANDING THE IMPACT OF DIGITAL BEHAVIOR ON SKINCARE PURCHASES

    Sylvia Samuel, Daniel Widjaja
    422-436

  • EMOTIONAL INTERACTION ON BUYING DECISION, THE ROLE OF APPROPRIATE USEFULNESS AND ADIDAS RUNNING SHOE PRODUCT (AN EMPIRICAL STUDY IN JABODETABEK)

    Ruslaini, Derren Christof Wilson, John Tampil Purba
    437-446

  • DAMPAK ENTREPRENEURIAL EDUCATION TERHADAP ENTREPRENEURIAL PREPARATION MAHASISWA DI JABODETABEK: PERAN MEDIASI ENTREPRENEURIAL MINDSET DAN ENTREPRENEURIAL KNOWLEDGE

    Silvio Keandre Irawan, Moses Lorensius Parlinggoman Hutabarat
    447-462

  • ANALISIS PENGARUH KINERJA KEUANGAN TERHADAP NILAI PERUSAHAAN: GCG SEBAGAI VARIABEL MODERASI

    Wijaya Triwacananingrum, Christian Yonathan Philia
    463-488

  • ANALYSIS OF THE INFLUENCE OF ENTREPRENEURSHIP SELF-EFFICACY AND ENTREPRENEURIAL INNOVATION BEHAVIOR ON SMES BUSINESS PERFORMANCE IN TANGERANG MEDIATED BY LEADERSHIP AND ENTREPRENEURIAL MOTIVATION

    Michael Aaron Tianda, Oscar Jayanagara
    489-510

  • GLOBAL BRAND – LOCAL CHOICE: PENGARUH BRAND IMAGE DAN COUNTRY OF ORIGIN TERHADAP CONSUMPTION MELALUI PURCHASE INTENTION

    Oliandes Sondakh, Felicia Nadya Isabel, Renna Madgalena
    511-518

  • PENGARUH STRUKTUR MODAL TERHADAP PROFITABILITAS PERUSAHAAN PERBANKAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2011-2023

    Auliya Mutiara Putri, Valentino Budhidharma
    519-542

  • MORE THAN TASTE: INVESTIGATING THE MODERATING IMPACT OF CAFE ATMOSPHERE BETWEEN FOOD QUALITY AND SERVICE QUALITY THROUGH CUSTOMER SATISFACTION

    Danny Philipe Bukidz, Thomas
    543-551

  • IMPLEMENTATION OF INFORMATION TECHNOLOGY AND REGIONAL FINANCIAL MANAGEMENT TO IMPROVE THE QUALITY OF REGIONAL FINANCIAL STATEMENTS IN KARAWANG REGENCY

    Via Selfiana, Sihabudin, Robby Fauji
    552-564

  • RANCANG BANGUN SISTEM INFORMASI PENGELOLAAN PEMINJAMAN BERBASIS WEB PADA DEPARTEMEN FASILITAS DI UNIVERSITAS PELITA HARAPAN

    Arnold Aribowo, Yuda Desela, Hery, Calandra Alencia Haryani
    565-573

  • SISTEM INFORMASI UNTUK PENGELOLAAN SERVIS MOBIL BERBASIS WEB

    Arnold Aribowo, Michelle Angelica, Hery, Andree E. Widjaja
    574-582

  • PENGARUH BRAND AWARENESS DAN CONSUMER BRAND ENGAGEMENT DALAM MEMEDIASI SOCIAL MEDIA MARKETING TERHADAP PURCHASE INTENTION PADA INDUSTRI KECANTIKAN MS GLOW

    Ni Kadek Indah Purnama Sari, Isana Sri Christina Meranga
    583-603

  • ANALYZING CELEBRITY IMPACT ON TIKTOK ON CAMILLE BEAUTY'S PURCHASE INTENTION

    Julia Lathifah Kurniasari, Sentot Basuki Prayitno
    604-626

  • THE INFLUENCE OF CEO EX-AUDITOR BACKGROUND, CEO EXPERT POWER, AND CEO OWNERSHIP POWER ON FINANCIAL STATEMENT READABILITY

    Renna Magdalena, Oliandes Sondakh, Chavella Janice Davalin Wijaya
    627-634

  • FAKTOR-FAKTOR YANG MEMPENGARUHI PURCHASE INTENTION YANG DIMEDIASI ATTITUDE TOWARD ADVERTISEMENT PADA PRODUK SOMETHINC DI MEDIA SOSIAL TIKTOK

    IGAAN Kresna Parinamidi, Dewi Surya Wuisan
    635

  • ANALISIS PENGARUH TRANSFER PRICING, PROPORSI KEPEMILIKAN INSTITUSIONAL, DAN KOMITE AUDIT TERHADAP PENGHINDARAN PAJAK PADA PERUSAHAAN DI SEKTOR MINING

    Mary Christy Hasianna, Meiliana Jaunanda
    636-650

  • PENGARUH ENTERPRISE RISK MANAGEMENT TERHADAP NILAI PERUSAHAAN DENGAN CORPORATE GOVERNANCE SEBAGAI VARIABEL MODERASI

    Lina, Shantika Manggala
    651-660

  • ANALYZING EMPLOYEE ENGAGEMENT AMONG GENERATION Z: A LITERATURE REVIEW BASED ON JOB DEMANDS-RESOURCES MODEL, SOCIAL EXCHANGE THEORY, AND SELF-DETERMINATION THEORY

    Agustinus Toko Susetio
    661-674

  • PEMBERDAYAAN KETERAMPILAN DIGITAL DAN KREATIF DI SEKOLAH NON-PROFIT UNTUK MENDUKUNG INOVASI BERKELANJUTAN

    Calandra Alencia Haryani, Hery, Andree E. Widjaja, Feliks V.P. Samosir
    675-682

  • PENDIDIKAN KEWIRAUSAHAAN TERHADAP NIAT BERWIRAUSAHA DENGAN VARIABEL PERCEIVED FEASIBILITY DAN PERCEIVED DESIRABILITY SEBAGAI MEDIASI

    Radityo Fajar Arianto, Apriani Simatupang
    683-699

  • ROLE OF TRUST IN GHOST KITCHENS: WHAT DRIVES IT AND WHY IT MATTERS

    Laurence, Sinta
    700-713

  • PENGARUH ATTITUDE, SUBJECTIVE NORMS DAN PERCEIVED BEHAVIORAL CONTROL TERHADAP GREEN ENTREPRENEURIAL BEHAVIOR DENGAN GREEN ENTREPRENEURIAL INTENTION SEBAGAI VARIABEL MEDIASI (STUDI KASUS PADA GEN Z DI JABODETABEK)

    Levina Deslie Nicola, Pauline H.Pattyranie Tan
    714-723

  • DIGITAL MARKETING PADA UMKM DI SULAWESI UTARA : SEBUAH TINJAUAN LITERATUR SISTEMATIS

    Daniel Peterson Silaban, Ricardo Gianluigi Tindi, Vionalisa Chandra
    724-740

  • ANALISIS KUALITAS PELAYANAN DI SMP PRINCE’S CRE@TIVE SCHOOL MENGGUNAKAN METODE IMPORTANCE-PERFORMANCE MATRIX

    Rudy Vernando Silalahi, Samuel Kevin Sopar
    741-752

  • IDENTIFIKASI VARIABEL YANG MEMPENGARUHI NIAT PEMBELIAN KONSUMEN TERHADAP PRODUK PT HONDA PROSPECT MOTOR DI JAKARTA

    Alvin Benjamin Widagdo, Dewi Wuisan, Kristi Karla Arina, Maureen Arthajaya
    753-774

  • MEMBANGUN KEBERLANJUTAN BISNIS UMKM MELALUI INOVASI DAN DAYA SAING BERKELANJUTAN: STUDI PADA UMKM DI TANGERANG

    Jason Jonathan, Jacquelinda Sandra Sembel
    775-790

  • PENGARUH PENDIDIKAN KEWIRAUSAHAAN TERHADAP KREATIVITAS KEWIRAUSAHAAN YANG DIMEDIASI INSPIRASI KEWIRAUSAHAAN PADA MAHASISWA DI KOTA JAMBI

    Zoel Hutabarat, Megumi Callista Hensen
    791-804

  • BAGAIMANA HARGA DAN INFORMASI KEMASAN MEMPENGARUHI KEPUASAN DAN PERILAKU PEMBELIAN PELANGGAN

    Mega Irene Agustina, Margaretha Pink Berlianto, Maureen Arthajaya
    805-814

  • PENGARUH ARUS KAS OPERASIONAL, AKRUAL, dan LEVERAGE TERHADAP PERSISTENSI LABA DENGAN BOOK TAX DIFFERENCES SEBAGAI MODERASI

    Vidia Lia Rizky, Stefanus Dimas Ryan
    815-828

  • GAYA KEPEMIMPINAN PEMIMPIN AKADEMIK : STUDI KASUS PERGURUAN TINGGI SWASTA DI BANDUNG

    Natalia Noya, Wilson Bangun
    828-836

  • ENHANCING JOB PERFORMANCE: EXPLORING THE IMPACT OF PERSON-JOB FIT, JOB AUTONOMY, AND WORK-LIFE BALANCE

    Wafin Mughniy Showa, Tri Wismiarsi, Muhril Ardiansyah
    837-849

  • UNDERSTANDING THE IMPACT OF PURCHASE INTENTION AMONG GEN Z ON PRODUCT REVIEWS ON ELECTRONIC PRODUCTS

    Ghazlan Atqiya Firmansya, Beatrix Benedicta Harlan, Tri Wismiarsi
    850-873

  • IMPACT OF NET PROFIT MARGIN AND EARNING PER SHARE TO STOCK PRICE IN INDONESIAN BANKING LISTED COMPANY FROM 2019-2023

    Very, Pananda Pasaribu, Budi Kurniawan
    874-886

  • PREDICTION OF BOND PLANNING BASED ON CUSTOMER CHARACTERISTICS IN INDONESIA USING THE RANDOM FOREST ALGORITHM

    Hendra Achmadi
    887-899

  • MENJADIKAN MEDIA SOSIAL LADANG PROMOSI UNTUK MEMBANTU PENJUALAN UMKM LIA BAKERY, INDRAMAYU JAWA BARAT KELAS KAPITA SELEKTA

    Dewi Wuisan, Yohana Meilani
    900-920

  • MENYIAPKAN GENERASI EMAS: STRATEGI MEMILIH JURUSAN KULIAH DI ERA REVOLUSI INDUSTRI 5.0

    Renna Magdalena, Tanggor Sihombing, Ilyona Risty, Junika Halawa
    921-927

  • INTERACTIVE RADIO: GREEN TRANSFORMATION – TOWARDS SUSTAINABLE ECONOMY IN INDONESIA

    Ilyona Risty, Hananiel M Gunawan
    928-933