Vol 19, No 2 (2024)

September

Full Issue

View or download the full issue PDF

Table of Contents

Articles

BEYOND MOTIVATION AND HEAVY WORK INVESTMENT: THE CRITICAL ROLE OF BEHAVIORAL-FOCUSED SELF-LEADERSHIP IN ACHIEVING ACADEMIC RESEARCH PERFORMANCE
Herta Napitupulu
PDF
94-112
THE IMPACT OF INTERNAL COMMUNICATION ON VIETNAMESE GEN Z EMPLOYEES’ WORK SATISFACTION
Tuong-Minh Ly-Le, Hanh Canh Phuong Le
PDF
113-130
FROM PERCEPTION TO LOYALTY: EXPLORING THE IMPACT OF PERCEIVED BRAND AUTHENTICITY ON CONTINUOUS PURCHASE INTENTION
Juwita Djaruma, Keni Keni
PDF
131-148
THE INFLUENCE OF CUSTOMER EXPERIENCE AND BRAND IMAGE ON CUSTOMER SATISFACTION (STUDY OF TOKOPEDIA USERS IN BANDUNG)
Zulganef Zulganef, Dicky Gustafianto Taruna
PDF
149-161
EXPLORING CHALLENGES IN IRAN'S KNOWLEDGE-BASED ICT FIRMS: IMPLICATIONS FOR EDUCATIONAL TECHNOLOGIES
Arezoo Fotoohi
PDF
162-174
PENGARUH MARKET ORIENTATION, DESIGN PACKAGING, DAN SOCIAL MEDIA MARKETING TERHADAP MINAT BELI PADA DE KLAPPER PIE DENGAN TRUST SEBAGAI VARIABEL MODERASI [THE EFFECT OF MARKET ORIENTATION, DESIGN PACKAGING, AND SOCIAL MEDIA MARKETING ON BUYING INTEREST IN DE KLAPPER PIE WITH TRUST AS A MODERATING VARIABLE]
Intan Daratullaila, Fitri Ayu Nofirda
PDF (Bahasa Indonesia)
175-190