Vol. 5, No. 1, April 2025

Articles

• Leveraging Brand Extension and Service Innovation in The Digital Era: Transformative Strategies for Medical Scheme

  Michael Willie,  Council for Medical Schemes, Pretoria,  South Africa

  1-14

  DOI : https://doi.org/10.19166/imj.v5i1.9509
  

  • PDF  Views: 240 times |  Download : 272 times

• Pemberdayaan Desa Wisata Svarga Minapadi melalui Pendampingan Pendanaan, Optimalisasi Manajemen, Pemasaran Digital, dan Revitalisasi Identitas [Empowerment of Svarga Minapadi Tourism Village through Funding Assistance, Management Optimization, Digital Marketing, and Identity Revitalization]

  Anita Sinaga,  Universitas Prasetiya Mulya,  Indonesia

  Aurelia Celestyn,  Universitas Prasetiya Mulya,  Indonesia

  Clarence Fulgentius Tjandera,  Universitas Prasetiya Mulya,  Indonesia

  Faiza Rahma Rufaidah,  Universitas Prasetiya Mulya,  Indonesia

  Marvel Attha Devanand,  Universitas Prasetiya Mulya,  Indonesia

  Ngakan Anandhya,  Universitas Prasetiya Mulya,  Indonesia

  Nicole Abigail Darmawan,  Universitas Prasetiya Mulya,  Indonesia

  15-27

  DOI : https://doi.org/10.19166/imj.v5i1.9644
  

  • PDF  Views: 247 times |  Download : 252 times

• Model Kepercayaan yang Berdampak pada Kepuasan Layanan Mobile Banking di DKI Jakarta [Trust Models that Impact Mobile Banking Service Satisfaction in DKI Jakarta]

  Mirza Zulkifli,  Universitas Mercubuana,  Indonesia

  Asep Dadan Suhendar,  Politeknik Lp3I Tasikmalaya,  Indonesia

  28-42

  DOI : https://doi.org/10.19166/imj.v5i1.9695
  

  • PDF  Views: 427 times |  Download : 341 times

• Hospital Brand Image, Patient Experience, Satisfaction dan E-Health dalam Membangun Outpatient Loyalty [Hospital Brand Image, Patient Experience, Satisfaction and E-Health in Building Outpatient Loyalty]

  Siti Shafa Indah Safira,  Universitas Pelita Harapan,  Indonesia

  Siti Aliyyah Akifah Korna,  Universitas Pelita Harapan,  Indonesia

  Safira Achriana Huda,  Universitas Pelita Harapan,  Indonesia

  43-59

  DOI : https://doi.org/10.19166/imj.v5i1.9767
  

  • PDF  Views: 518 times |  Download : 346 times

• Analysis Of JKN Mobile User Satisfaction using Servqual Method at Private Hospitals in West Bekasi

  Deasy Erika Kurniawaty,  Universitas Pelita Harapan,  Indonesia

  Lourdes Joanna Kusumadi,  Universitas Pelita Harapann,  Indonesia

  Allisa Laurina Barnavio,  Universitas Pelita Harapan,  Indonesia

  Innocentius Bernarto,  Universitas Pelita Harapan,  Indonesia

  60-78

  DOI : https://doi.org/10.19166/imj.v5i1.9772
  

  • PDF  Views: 214 times |  Download : 260 times