Vol. 2 No. 1 April 2022

Articles

• Pengaruh Service Quality dan Patient Safety Expectation Terhadap Customer Satisfaction dan Customer Loyalty Pada AIC Medical Clinic di Masa Pandemi Covid-19 [The Effect of Service Quality and Patient Safety Expectation on Customer Satisfaction and Customer Loyalty on AIC Medical Clinic During the Covid-19 Pandemic]

  Ardi Kho, Bernard Budianto, Irene Antoni

  1-14

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  Ardi Kho,  Universitas Pelita Harapan,  Indonesia

  Bernard Budianto,  Universitas Pelita Harapan,  Indonesia

  Irene Antoni,  Universitas Pelita Harapan,  Indonesia

  Abstract views : 804 times | Downloads: 401 times | DOI : https://doi.org/10.19166/ms.v2i1.5289
  

• Social Entrepreneurship di Masa Web 2.0 [Social Entrepreneurship in the Age of Web 2.0]

  Jimmy Sab Sudirman, Chrisanty V. Layman

  15-34

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  Jimmy Sab Sudirman,  Universitas Pelita Harapan,  Indonesia

  Chrisanty V. Layman,  Universitas Pelita Harapan,  Indonesia

  Abstract views : 657 times | Downloads: 327 times | DOI : https://doi.org/10.19166/ms.v2i1.5285
  

• Keunggulan Kompetitif PT MAK Selama Masa Pandemi Covid-19 [PT MAK's Competitive Advantage During the Covid-19 Pandemic]

  Davin Enrico, Jacob Donald Tan

  35-50

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  Davin Enrico,  Universitas Pelita Harapan,  Indonesia

  Jacob Donald Tan,  Universitas Pelita Harapan,  Indonesia

  Abstract views : 675 times | Downloads: 325 times | DOI : https://doi.org/10.19166/ms.v2i1.5350
  

• Intensi dan Perilaku Berwirausaha di Kota Tangerang Selatan [The Entrepreneurial Intention and Behavior in Tangerang Selatan]

  Florencia Putri Alfian, Chrisanty V. Layman

  51-74

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  Florencia Putri Alfian,  Universitas Pelita Harapan,  Indonesia

  Chrisanty V. Layman,  Universitas Pelita Harapan,  Indonesia

  Abstract views : 647 times | Downloads: 381 times | DOI : https://doi.org/10.19166/ms.v2i1.5357
  

• Pengaruh Corporate Social Responsibility dan Corporate Image Terhadap Brand Loyalty: Studi Martha Tilaar Group di Toko Pondok Indah Mall 2 [The Influence of Corporate Social Responsibility and Corporate Image on Brand Loyalty: A Study on Martha Tilaar Group Shop at Pondok Indah Mall]

  Zoel Hutabarat, Asih Fitrianti

  75-90

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  Zoel Hutabarat,  Universitas Pelita Harapan,  Indonesia

  Asih Fitrianti,  Universitas Pelita Harapan,  Indonesia

  Abstract views : 668 times | Downloads: 342 times | DOI : https://doi.org/10.19166/ms.v2i1.5347