Vol 20 No 1 (2025): May

Articles

• ANTECEDENTS OF SHOPPING CENTRE SELECTION AND RE-PATRONAGE BEHAVIOUR: A SMART PLS STRUCTURAL EQUATION MODELLING APPROACH

  Roy Malon Shamhuyenhanzva, Lehlohonolo Amos Masitenyane

  1-27

  • pdf (English)

• TOURIST ATTITUDES AS A FORMATION OF ELECTRONIC WORD-OF-MOUTH INTENTION AND VISIT INTENTION BUILT BY PERCEPTION OF SOCIAL MEDIA CONTENT AND PERCEPTION OF CITY IMAGE

  Nunung - Nurbaeti, Shine Pintor Siolemba Patiro, Weni - Novandari

  30-50

  • pdf (English)

• THE POWER OF DIGITAL INFLUENCE: HOW SOCIAL MEDIA DRIVES BRAND AWARENESS AND PURCHASE INTENTIONS AMONG GEN Z

  Sherliana Lim, Keni Keni

  51-69

  • pdf (English)

• english

  Rida Adela Pratiwi, Martino Wibowo, Faizul Mubarok

  70-93

  • pdf (English)

• FINANCIAL RATIOS AND SPECULATIVE DYNAMICS IN THIRD-LINER STOCKS: EVIDENCE FROM THE INDONESIA STOCK EXCHANGE

  Franse franse, Ferryanto Pietoyo, Steven Yoel Purnama, Gabriel Goardy, Alexander Tyrone Liong, Maichal Maichal

  94-106

  • pdf (English)