Lahindah, Laura, STIE Harapan Bangsa
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Vol 15, No 2 (2020): SEPTEMBER - Articles
KAJIAN PERILAKU BELANJA KONSUMEN MENGGUNAKAN TEKNIK ASOSIASI DI SUPERMARKET (STUDI KASUS: TOSERBA X). [STUDY OF CONSUMER SHOPPING BEHAVIOR USING ASSOCIATION TECHNIQUES IN SUPERMARKET (CASE STUDY: TOSERBA X)]
Abstract PDF (Bahasa Indonesia)
Department of Management | Business School | Universitas Pelita Harapan | Indonesia | +62 21 546 0901 | jurnal.derema@uph.edu