Author Details

Halik, Brittney E. D., Universitas Pelita Harapan, Indonesia

  • Vol. 1, No. 2, September 2021 - Articles
    PERAN DARI DIMENSI BRAND EXPERIENCE RESTORAN DALAM MENCIPTAKAN BRAND LOYALTY DAN DAMPAKNYA TERHADAP BRAND EQUITY [THE ROLE OF THE RESTAURANT BRAND EXPERIENCE DIMENSION IN CREATING BRAND LOYALTY AND ITS IMPACT ON BRAND EQUITY]
    Abstract  PDF