Return to Article Details PENGARUH MANAJEMEN HUBUNGAN MASYARAKAT DAN ORIENTASI PEMASARAN HUBUNGAN TERHADAP LOYALITAS MEREK DENGAN KETERLIBATAN PELANGGAN DAN KEPERCAYAAN MEREK SEBAGAI VARIABEL MEDIASI [THE INFLUENCE OF PUBLIC RELATIONS MANAGEMENT AND RELATIONSHIP MARKETING ORIENTATION ON BRAND LOYALTY WITH CUSTOMER INVOLVEMENT AND BRAND TRUST AS MEDIATION VARIABLES] Download Download PDF